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Ben
@benersing
Interesting take from @scottgalloway and @timferris on niching down: “If you’re not referring customers to others who could be viewed as competitors, you haven’t found your 1000 true fans” https://youtu.be/eyLFz3Viy-w
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Joe Petrich 🟪
@jpetrich
True for creators and marketing agencies perhaps. I don't think it's true for B2B or B2C companies building products.
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Ben
@benersing
Why do you say that? Courtyard has done it imho
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Joe Petrich 🟪
@jpetrich
It's more important to solve a real problem for people and to build something people want than it is to focus on what you're currently good at. You might only need 1000 true fans to make it solo but to build a venture scale business you need millions.
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