Jason Goldberg Ⓜ️ 💜
@betashop.eth
📦 Moxie Earn delivers real results 👇 12 days ago @icebreaker @j4ck.eth casted an intro video The original cast got 4 replies and 30 likes Yesterday the cast was promoted with Moxie Earn Campaign Budget: $91.08 USD Campaign Length: 8 Hours 46 Minutes 67 quote casts + casted into 21 different Farcaster Channels Engagements with the quote casts: Replies: 411 Likes: 758 Recasts: 268 Total engagements 1,504 from the campaign Replies Percentage increase = 10,175% Likes percentage increase = 2,426% Cost per engagement = $0.06
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Dan | Icebreaker
@web3pm
Thank you for the complimentary campaign @betashop.eth ! How many of these engagements are verified humans on icebreaker? One of the big unsolved problems I saw while PM lead for Google measurement was ad fraud. I imagine farcaster has a similar problem when it comes to CPM/CPA advertising
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antaur ↑
@antaur.eth
I think you can set parameters to prevent this to a degree. I know that Maretus ran a campaign for /byegary last week. qual criteria was you had to be followed by Dan, Woj and a 3rd OG. 600 FIDs saw this afaik. @maretus.eth is that roughly correct?
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Maretus
@maretus.eth
Yea that’s correct. You can specify parameters that should filter for most bots.
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