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Ani
@anialexander
The art NFTs were born from a desire to decentralize art and creativity, putting power back into the hands of artists and collectors. Finally artists could showcase their work without: - the need for traditional gatekeepers - having to prove that their art is good enough - the need to ask for permission to be allowed to be seen It allowed - true artistic freedom - direct connection with their audience But the nice narrative that was sold to us did not match the reality. We still ended up with middlemen… The centralized NFT marketplaces that brought back the very barriers we tried to break. We have to apply for some of those - for their teams to decide if we were good enough to be accepted or not. They have the power to ban artist accounts or delist collections if they choose so… And in some cases our NFT art is not even truly ours. Does it even make sense?
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Ani
@anialexander
From my personal experience collectors want to know the artist behind the art and in that case outsourcing marketing to others is not working well
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Arjan | That Poetry Guy
@arjantupan
Interesting points made here. I still believe we can create more freely now. The hardest thing though, here and in traditional art markets, is to market your work. I think that NFTs allow, better than any Web2 thing, to earn an income from your art more independently. But as marketing is hard, sometimes we outsource that to others, who are the gatekeepers to certain audiences with certain tastes. This works in traditional art markets, and that has simply also come to the NFT art market.
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