spirituality

“To be entirely trapped in mental labels we’ve given to everything is a dreadful limitation.

Everything is absolutely miraculous and mysterious, and when you put a label on it, you think you know what it is — but you don’t, it’s just a mental label.”

— Eckhart Tolle

I think along these lines whenever I hear folks double down on the importance of storytelling and find myself going the other way

🔭🔎 scouting near and far :: thought follower

Much higher ROI in examining and reducing the existing stories than to layer more on top

"Story" is just gentle-coded "psyop" methinks

adding “gentle-coded psyop” to my idiolect now 

aka “sales tactic” too
cf Mad Men