How do sports team build communities? What’s working and what’s not working?

TogetherCrew.com | single parent x 4 | seeker of adventure | survivor of chaos
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traditionally most of the energy would be around "the game", and still is the case

but for younger generations the energy is shifting more and more towards digital i.e. behind the scenes video content, video games, even sports betting

sports organizations are experimenting with immersive experiences to increase loyalty among fans – but most fail to connect.

we researched 39 campaigns from leading sports brands focused on gamification and digital ownership.

4 key findings ↓

we (@thespartanlabs) just dropped a research report on this exact topic with a lot of use cases. 

it might interest you @kbc:

A Web3 venture studio by The Spartan Group. Sharing ideas, tips, resources for Web3 Builders. LFB. /spartanlabs

we (@thespartanlabs) just dropped a research report on this exact topic with a lot of use cases. 

it might interest you @kbc: https://warpcast.com/thespartanlabs/0x4f569fbe