Consumer Crypto

you still need to save your wallet seed phrase though, and for now most ‘consumers’ value convenience over security

Coinbase’s embedded wallet solution does not require seed phrases! The only thing you need is a web2 authentication method, e.g. a Google account or email.

That is the beauty of embedded wallets. It requires 0 crypto knowledge from the end user. So much so, the user may not even notice it’s crypto!

Crypto @ Coinbase, foreign policy, political theory. yugacohler.twitter

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thanks @yuga - could the wallet be embedded so that it becomes immediately accessible after logging into a specific website?
or does it requires a separate web2 auth to unlock it?

at the intersection of consumer marketing and onchain commerce

Yes to the former. We support what is called “developer delegated authentication.”