Consumer Crypto

Speculation is the hook.
Behavior is the habit.

most consumer crypto apps never make it past the hook. 

few reasons: funding issue, tokens launch too soon, retention is an afterthought

more thoughts:

Speculation is the hook.
Behavior is the habit.

most consumer crypto apps never make it past the hook. 

few reasons: funding issue, tokens launch too soon, retention is an afterthought

more thoughts:

https://paragraph.com/@pit/behavior-greater-token

“Hot start” problem is super interesting. 

This is a fantastic article. Really enjoyed.

thanks!

@masonnystrom has a really good article about this:

Investing at @variant
Previously: Messari, ConsenSys
Subscribe: https://www.masonnystrom.com 

playing /bracket, assisting /bracky, talking /greatbooks

thanks!

@masonnystrom has a really good article about this: https://www.masonnystrom.com/p/the-hot-start-problem