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challenge of 10X. what is it? mobile created opportunities for new players to disrupt the incumbents (e.g. instagram vs fb/flickr) 10X'ing them has since become 100X harder. think of an idea- there's an app for that. still possible, but we do need twists that can '10X.' otherwise it's doa. that's what's hard.
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What do you think of the Pornhub example? It took 19 days to attract 50 million subscribers.
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