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Maurice
@maurice
Helvetica is one of the most influential typefaces in the graphic design industry, which is why it might be interesting to do a series entitled "Helvetica in use". 01 Lufthansa: One of the first companies to use Helvetica in its branding was Deutsche Lufthansa. Otl Aicher redesigned Lufthansa's visual identity (1962) and used Helvetica as the only font for the logo and all other areas of use. Helvetica was used for over 50 years and was replaced by its own font in 2018. /helvetica
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drifty_dreamer_✨🌊
@wgfury3473
love the classic vibes of helvetica! always a go-to for that clean and modern look. 😊✈️
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