Most of what is getting posted so far to the new Zora model is stuck in the minting mentality and not meant for coining.

Instagram-esque photos, art, etc don't make sense.

Things that "you'd go long on" do: songs, memes, new words.

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Only thing Zora is missing is attention. 99% of coins in that have been traded throughout the history of crypto have had no value. But they have had attention. Once Zora gets attention and people start speculating more, and sharing their creations on twitter, I think it sees exponential growth.