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woj
@woj.eth
@dwr.eth @v how do you exactly calculate d30 retention? what is the definition of a "retained" user that i can use in my analytics? do you measure by daily, weekly or other cohorts?
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Varun Srinivasan
@v
Someone who signed up on day 1 and logged in again on day30
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woj
@woj.eth
do you average that over some period or "my d30 retention is 20%" means that 20% of the users who signed up exactly 30 days ago logged in today? why using logging in instead of some more complex action like reaction or a post?
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Varun Srinivasan
@v
Amplitude has a nice tool that averages over a time period. You can pick anything you like, some are tougher to move than others
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woj
@woj.eth
got it, thanks
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