coins

try to argue against content coins from first principles.

if a video on tiktok has millions of views, it has value.

why should a single platform control that value?
why shouldn't that value be explicit?
why shouldn't the creator benefit from that value?

seems good to me.

They may make sense when videos have millions of views but the reality is that something like 95% of user-generated content is worthless. In some ways it is a better arrangement for rewards to come post-popularity instead of being a speculative instrument that will likely just get dumped.

There are ways to channel part of advertising revenue into content coins but it quickly becomes complex.