The Success Syndicate

Moxie Official

Moxie Promote is a complete onchain advertising system on top of Farcaster and Moxie launching in a few days 

Rather than users earning free rewards from the moxie protocol based on who engages with their casts or frames, with Moxie Promote advertisers put up the rewards which are available only to specific users they target (e.g. people vitalik follows or members of /success or players of /sands-of-sumaii ) — based on who engages with their quote/recasts of the sponsor’s content. 

Earnings are split with the user’s fans as per their preferences in moxie protocol 

as reference Twitter generates ~$10 per Monthly Active User (MAU) from promoted tweets 

Extrapolating that to farcaster, even at today’s user base it’s $$ millions of moxie of potential entering the system — although there’s probably more arpu available on FC because of its concentrated early adopter audience

This is why I’m bullish on Moxie. There is no native advertising on Warpcast right now. If you want to reach people, you have to create an account and grow an audience OR pay someone who already has. Moxie promote will make the latter much easier to do and give us much better control over who is served ads.

Founder of the /success channel. Search Marketing Director at Kraken Kratom. 

So basically this works as a bounty for targeted users, right? I pay 100,000 moxie for an advert about nut oil that goes to whoever i say can get a cut as long as they interact with it?

Food

There is nothing more powerful in this world than words.

Essentially. “I want to advertise my nut oil to people in the /food channel with an openrank higher than xyz. Or who are followed by me” or whatever other setting you want.

How are those specific people going to know the advert is targeted at them?