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heet.eth
@tike
some stats & insights from week 1 of launch: • conversion funnel is leaky: 4,689 views → 2,678 token page visits → 960 cashin reached → 138 success. that’s ~2.9% conversion from view to mint. not bad, but not great. making $10k from this would require ~$2mn of txn. not happening in bear at least. • frame is sticky: 442 added vs 8 removed. people like embedding it. this is our growth vector. • rageclicks + fails = UX debt: 140 rageclicks vs 143 fails. almost 1:1. this is a clear signal that something’s broken or confusing at the cashin step. we ran into some bugs that got fixed. • notifications work: 294 clicks from notifications. we're doubling down on this. • autocapture is high: people are exploring, but not always converting. maybe the frame is too passive or not guiding action well. what we're doing, at a product investigating scope, in comments
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heet.eth
@tike
what we're investigating: • run a session replay on rageclicks + cashin_failed to see what’s breaking. • A/B test the CTA on the frame — maybe “mint now” vs “view token” vs “claim”. • add a fallback or retry for failed cashins. even a “try again” button might recover us 10–20%. • track frame virality: who’s embedding it? what’s their reach? build a leaderboard of top embedders. • build a “hot tokens” leaderboard inside the frame itself. gamify it. let tokens compete for top spot.
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