Filmmaking is 5 steps = Development, Preproduction, Production, Postproduction & Distribution 

For over 100 years, advancements in filmmaking have predominantly focused on Production, Postproduction & Distribution with of the progress of technology 

/1

The side effect also meant consolidation of both power and wealth. Further driving the flywheel of fine tuning + extracting from Production, Postproduction & Distribution 

Played out this leads to the final effect seen today - everything is driven by accounting. Why?

/3

Fewer options for consumers = more control over pricing & spend for the studio (and now streaming) oligopolies 

Each creative decision becomes a financial one. Focus groups, stars with large followings and continuations of stories make for easier balance sheet predictions 

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The starting point of Development & Preproduction of each film therefore has restrictions, is highly controlled & leaves little creative wiggle room as extraction from audiences comes from simplifying Distribution, exploiting each tech advancement for Postproduction & throwing as much money into Production 

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6 (daily dose of random casts)

Why can’t the starting point be different? 

What would a reimagination of Development & Preproduction look like for the 21st century, instead of the 19th century? 

Where should it begin? 

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Filmmaking does not exist without people watching + talking about it, so it must be where the people are: the Internet 

If you start on the Internet, then the creative opportunities for all of Filmmaking should therefore be open to everyone 

The starting point should be fun - a game for anyone

Broadcast, home video & the Internet brought stories to a ever-growing audience - allowing studios to double & triple dip on films after a theatrical premiere

Larger revenue afforded paying more to stars + investing in each new wave of tech that improved Production & Postproduction, furthering cultural dominance

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🌟Living /carefree class president /metaverse-uni 🎨 Web 3 creator crafting tales, spreading onchain wisdom📚Empowering through entertainment

Starting filmmaking on the Internet is a win! 🚀 It means content is shaped by what audiences love early on.  🎥
✨ Audiences pick, we create—putting real power in their hands and ours as creators! ✨