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Sumu

@sumu

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1 Followers
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Sumu
@sumu
Sumu is the best premium content platform for creators! Why? Becasue it offers the lowest fees with the highest rewards:
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Sumu
@sumu
Also, in this era, you don't have to stress about constantly going viral so you can attract 100,000 followers to make $500 a post from a brand. You can have 5,000 fans who really enjoy your niche content and appreciate your genuineness and authenticity. You're not selling them anything; you're just connecting with them on a deeper level. So, you very well may have 500 of those fans willing to pay $10 a month to build their connections with you in a deeper way, still making you that $5,000 a month, earning 10x more revenue at 1/200 of the fan base than our brand marketing example. 👇
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Sumu
@sumu
So, don't stress about the incoming wave of viral AI-generated influencers coming to take a large chunk of the ad and brand revenue from you. Just focus on making the content you love to make, and you will find your true fans who follow you for you. Those same fans would jump at the opportunity to pay some money to connect with you in more ways than through a TikTok or Instagram reel. Like me, they crave two-sided connections. As a creator, you have an incredible ability to make people happy, and giving them an opportunity in a more intimate setting to have a conversation with you is a gift they'd be thrilled to support you for. Ditch the brands. Forget the virality. Stop competing for ad deals. Instead, focus on building deeper fan connections and getting rewarded for it. And the best place to do that? Sumu. 😉
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Sumu
@sumu
That's the opportunity creators will have more in 2025 and beyond. Take the time to build deeper connections with your true fans, and they will gladly pay you for it. They know you're busy, they know you work hard, and they know you're providing value. They'll understand and respect that you're asking for payment so you can continue working as hard as you do. Depending on the type of content you create, you can easily: 1. Sell exclusive group chats for deeper discussions. 2. Host live Q&A sessions where fans can interact with you. 3. Offer 1-on-1 coaching, lessons, or direct messaging. 4. Run fan communities where members pay to access premium content. 👇
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@sumu
The Power of Two-Sided Connections: How Creators Can Fight Back Against AI Influencers It's a sad truth that AI influencers are taking revenue from human creators, but I'm here to tell you why you shouldn't panic. But first, why is this happening? "63% of professionals plan to use Artificial Intelligence (AI) and Machine Learning (ML) for influencer marketing in the coming years" -artsmartai Brands are choosing AI influencers for several reasons: 1. They can say whatever brands want, however they want. 2. They can be translated instantly into any language. 3. They're built by studying viral content, so they know every trick. 4. They don't get into controversies that could damage a brand. 5. And all of this is done with just a few lines of text as instruction. So, it's a problem, but again, there's a solution, and the same solution as it has been for years, which is to just engage directly with your audience to own your monetization rather than rely on brand advertising. 👇
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@sumu
People follow you for you, not the brands you're trying to sell. Whatever your content is, your fans follow you because they like what YOU do or what YOU talk about. Normally, it's becasue they enjoy the content you're posting about, but it's more about their emotional connection to you. They find you funny, motivational, sincere, unique, or something that makes them feel closer to you and solves an emotional desire. I have people I follow and have seen hundreds of their posts, to the point where I feel like I know them, and have a relationship with them, even if it's one-sided. While it is one-sided, I would love for it to be two-sided and actually connect with that person. 👇
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Sumu
@sumu
Whether you're a creator with: 1. A few hundred followers charging a median amount for your content 2. A few hundred followers charging a high amount for your content 3. A few thousand followers charging a small amount for your content You can save significant income by using Sumu!
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Sumu
@sumu
If you're a creator like Jon, whether as big as Asianometry or not, I encourage you to sign up for Sumu to retain more of your earnings and reap the rewards of a vibrant creator ecosystem built around the collective growth of all creators. Link is in the bio! --- Note: Jon is not actually a creator on Sumu; I used his channel purely as a mock example. Although, maybe after seeing this, he will join 😊
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Sumu
@sumu
Instead, Jon should use Sumu and retain more of his earnings. First, Sumu's platform fee is 4.9%, with 0% transaction fees in the U.S. and internationally. Therefore, if Jon were to use Sumu with 1,000 fans paying $6 a month, he would save almost $10,000 just from fees. Think about what you could do with $10,000, especially without having to do any extra work!
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Also, Sumu rewards top creators with actual USDC, up to $100s a month, and even gives creators ownership in Sumu itself. Therefore, as the company becomes more valuable, creators' shares in Sumu similarly get more valuable! If Jon were to join as an early creator and the platform were to become as successful as Patreon, that $72,000 he was shooting for from his fans could be dwarfed by his actual ownership in Sumu. Plus, this ownership is of no cost to him; it is purely a reward for being on Sumu.
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Sumu
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Patreon vs. Sumu Fees for a Large YouTube Channel - How One Creator Could Save $10,000+ a year with Sumu: Maybe you've heard of Asianometry, one of the most popular, and my personal favorite, YouTube channels. Since it's incredibly difficult to earn a living wage from YouTube payouts, Jon, the creator of Asianometry, created a Patreon channel where he charges fans $6 for early access to his videos. He likely pays the 8% platform fee to Patreon, though he could be paying up to 12%, and pays 2.9% + $0.30 for U.S. payments and 3.9% + $0.30 for international payments.
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Let's assume a 50/50 split in his fans in terms of international and U.S.-based to say, on average, Jon pays 8% + 3.4% + $0.30 per subscriber per month to Patreon and payment processing companies. Therefore, on a $6-a-month transaction, Jon is losing about $0.98 of his earnings per transaction, close to 17%! So, despite Patreon marketing an 8% platform fee, creators who charge a low price for their content could lose around 17% of their earnings! So, if Jon wanted to make $72,000 a year for his content, he wouldn't need 1,000 fans paying $6 a month; he would actually need about 1,200 fans paying $6 a month! That means about 200 of those 1200 fans are paying Patreon and payment processing companies—not Jon.
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Sumu
@sumu
If you’re a creator, I hope you check out Sumu; the link is in my bio and in the tweet below. See how you can earn way more for your content than on any other platform and grow alongside incredible creators! Sumu is currently pre-launch, but creators can take advantage of pre-launch perks by signing up for the waitlist. Head to getsumu.xyz to get started!
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Sumu
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3. Features While we believe offering the lowest fees and highest rewards are the main drivers of using Sumu, we also will have excellent features for publishing and promoting your content. 1. We will have our own in-house social feed that will be the homepage of the site for logged-in users, immediately showing teasers of your content to other fans and creators, a high-intent audience. 2. We will encourage creators to recommend other creators to their fans, and fans can also see who other fans follow to find new creators. 3. Sumu will be a place to host your blog posts, videos, group chats, or simply password-protect content from your publishing site of choice and take advantage of our low fees and high rewards for your premium content. 4. We will feature you on our social media page with a mini-profile highlighting your content and encouraging fans to subscribe while passing along any updates you want to share to our audience.
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Sumu
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1. Lowest Fees Sumu has a 4.9% platform fee and a 0% transaction fee. We use stablecoins as a default payment method, making payments instant and avoiding the traditional high transaction costs. Most popular platforms charge 8-12% plus transaction fees, leaving creators losing around 15% of their earnings. With Sumu, they keep 95%.
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Sumu
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2. Highest Rewards Sumu is the first creator platform where creators actually own a piece of the company based on how much they contribute to the platform. We reward creators based on their growth on Sumu with a security token that represents ownership in the company. These tokens will be private and non-tradable until a major liquidity event like a VC investment or ICO/IPO. This will reward early creators, perhaps substantially, should Sumu grow to be a platform as valuable as Patreon, for example. Should creators decide not to receive ownership in Sumu, we also offer rewards in USDC for top-growing creators every month. Sumu would be nothing without its creators, and we want our creators to feel that directly. We believe this will encourage our creators to also act as promoters because as the platform grows, their ownership in Sumu increases in value as well. This is how a startup builds true loyalty with its users from day one.
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