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https://opensea.io/collection/soccer-19
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YepYep
@sobakaeth
2025 is here, but the trend is old. Liverpool’s new drop of retro merch, inspired by the ’89, ’95, and ’96 seasons, reminds us that fan service is still a significant part of club commercial strategies—even for the biggest teams. The key is to make sure it doesn’t stop there. Though with Nike as their technical partner, there are serious doubts. The American brand falls far behind its competitor adidas when it comes to developing lifestyle collections for its top club ambassadors.
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ihelpmyfriends
@ihelpmyfriends
Can't wait for next season's kits - hopefully the Adidas partnership means we get a handful of callbacks to the early 90s. Those shirts are iconic
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