With so many freemium mobile apps depending on revenue from animated ads, and the availability of phone cameras with face recognition, I’m surprised that we haven’t seen more ads require that you stare at the screen and watch the ads to the end, Black Mirror style

PhD in aviation ∩ climate science | Aviator, diver, ETH maxi, nexialist | Host of /diving /ethfinance /eth-staker /geopolitics /science /singapore /thomas

Gm Thomas 

Someone like me with low attention span,
I watch the first 1 or 2 mins and if I get the point you’re trying to pass across I wouldn’t watch till the end and 

I also prefer interactive ads that maybe include games, wouldn’t you prefer that?

That's a great example of how advertisers can make ads more engaging and enjoyable for users.

Also I think asking for consent before just playing an ad would also be good cause some ads that pop up on my feed i am generally not interested in their product but still forced to watch, would this work in your own perspective ?

The ads I see are generally 30 second max game ads that interspersed with interactive sequences