The problem with consumer crypto is it takes the existing concepts in crypto and tries to force feed them to the general population.

Most of crypto has emerged out of defi. Defi is VERY complicated and not in any way user friendly. Useful? Yes, for a minority.

Consumer apps need to take existing consumer experiences and just make them better with crypto. Farcaster is the only app taking this approach. If you’re trying to tokenize content you’re either looking for a moneygrab or incredibly stupid.