Varun Srinivasan
@v
Product vs Distribution is a good high level frame, but you have to adjust it for your vertical. Anyone who has built social will tell you it’s not a great idea to focus on top of funnel until you have a good d30 retention, and bad retention is usually caused by things not working in the product. We have had solid d30 in the past, especially around frames launch but now it’s lower and we need to fix that first before worrying about top of funnel
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William Saar
@saarw.eth
Retention is especially tricky with social products as it's influenced by network effects Curious what a community-focused distribution strategy would look like for Farcaster to avoid people leaving because their friends don't join at the same time 🤔 (Zuck and Bier on-boarded a specific school each time etc)
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