Redphone
@redphone
>> AI Killed the Crypto Narrative Star << Lots of crypto projects still focus deeply on lore, but I'm wondering if the approach is breaking. A few reasons: 1) LLMs are changing our preferred communication mode. They can reduce even the most complex ideas into a few grokable lines. If that becomes the norm, then it means I've got to be able to understand your protocol in a few seconds (via 1 to 2 lines of text). If I can't, I'm either going to ignore it altogether or go summarize it in an LLM anyway. 2) As crypto goes mainstream, the audience base shifts from cutting-edge tech lovers (who tend to be inspired by sci-fi-like world-building) to normie pragmatists who don't really GAF and are using your protocol for 30 seconds while they're on the toilet. 🧵 https://zora.co/coin/base:0x244067008a16c0a097d30e636408c336ab5cb575
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Redphone
@redphone
3) Just a few short years ago, crypto was so new and experimental that it required analogical thinking to educate your audience. Now, the world's up-leveled. Audiences get the crypto basics and are less likely to be suckered in by a story, buzzwords and superfluous language. So where are we heading next? Not sure but my guess is towards a world where apps focus less on story and more on social activities and/or gamification. Less storytelling, more interaction. Would love to hear your take 👇
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