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Josh Babetski
@quixado
🐈 "The Marvels" was a fun, popcorn adventure. Funny. Action. Heart. Not everything has to feel like end-the-universe while saving it. Ignore the review-bomber bros.
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nalo
@nalo
It’s definitely not “review-bomber bros.” … https://apnews.com/article/marvels-box-office-disney-brie-larson-392f34978d96a5a2bca5e32717d888e8
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Josh Babetski
@quixado
1. That article speaks to outcome, not causality. 2. The SAG-AFTRA strike and lack of promotion has hurt a number of projects. 3. Unfair media expectations that every Marvel installment has to do a billion dollars the first week. Also, misaligned incentives. "Doom" and drama articles get more clicks. 🤷
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nalo
@nalo
I disagree with all of these points. It speaks to causality, the expectation and linkage to Disney+ and dilution of the brand. Many projects have succeeded during the strike, pointed out in the article. It is not about unfair media expectations. Look at the $200m budget + $100m or more in advertising v results
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