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Ozair Akhtar

@ozair

104 Following
14 Followers
Ozair Akhtar pfp
Ozair Akhtar
@ozair
AI is completely reshaping marketing talent: soft skills > technical execution curation > creation prompting > writing taste > skills judgment > knowledge Adapt accordingly.
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Ozair Akhtar pfp
Ozair Akhtar
@ozair
AI shifting marketer skills: soft skills > technical skills curation > creation prompting > writing context > content interpretation > raw data EQ > IQ vision > execution
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Ozair Akhtar
@ozair
Your project's Discord is probably failing for 1 reason: No clear mental model. Is it: šŸŸ£ A support desk? šŸŸ£ A hangout spot? šŸŸ£ A coordination tool? šŸŸ£ A learning hub? Pick ONE and design everything around it. Trying to be all 4 = being none effectively.
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Ozair Akhtar
@ozair
How to find your first 100 loyal users organically: šŸŸ£ Be active in relevant niche communities šŸŸ£ Engage in the comments of relevant KOLs šŸŸ£ Best- Cold DMs Give first. Ask later.
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Ozair Akhtar
@ozair
3 content game-changers that actually work: šŸŸ£ Write exactly how you speak (even the awkward parts) šŸŸ£ Treat social as your public journal, not a performance šŸŸ£ Stop trying to sound smarter than you are Do these consistently and watch your engagement 10x.
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Ozair Akhtar
@ozair
If you don't write like you speak, you're NGMI. Your audience can smell the fakeness through their screen. The best creators talk TO their audience, not AT them. Your natural voice is your competitive advantage. Use it.
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Ozair Akhtar
@ozair
Its been ages since I have seen good KOL content. It's all the same copy-paste, generic ideas. No research, no deep dives. And don't even get me started on the botted comments. It wasn't always like this. Where do you think we went wrong?
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Ozair Akhtar
@ozair
luck isn't random, its engineered
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Ozair Akhtar
@ozair
Biggest content marketing mistake: Creating content YOU want to make, not what USERS need. How you can FIX this: šŸŸ£ Map exact pain points in the user journey šŸŸ£ Create content that solves those specific problems šŸŸ£ Distribute where those users already are
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Ozair Akhtar
@ozair
Underrated content marketing hack: Creating systematic content that builds on itself. Instead of random posts: šŸŸ£ Answers fundamental questions first šŸŸ£ Creates clear pathways to deeper knowledge šŸŸ£ Links logically to form complete solutions
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Ozair Akhtar
@ozair
1. how
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Ozair Akhtar
@ozair
Are there any good marketing channel here?
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Ozair Akhtar
@ozair
gm
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Ozair Akhtar
@ozair
Community building mistake: Creating passive consumption environments. How to FIX it: šŸŸ£ Entry-level tasks anyone can complete šŸŸ£ Skill-based recognition systems šŸŸ£ Progression ladders beyond tokens Shift from lurkers to co-creators.
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Ozair Akhtar
@ozair
"Professional content" is killing your engagement. Translation: boring as hell, sounds like everyone else, and puts your audience to sleep. Drop the corporate voice. Be the person people actually want to hear from.
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Ozair Akhtar pfp
Ozair Akhtar
@ozair
Community building isn't about giveaways or Discord members. It's about designing SYSTEMS where members develop genuine shared identity. The best communities are carefully engineered environments where each interaction strengthens belonging and adds compounding value.
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Ozair Akhtar
@ozair
Unpopular opinion: Your tokenomics are NOT a community strategy. If the only reason people stick around is token appreciation, you don't have a community. You have mercenaries. Build something people would use even without a token
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Ozair Akhtar
@ozair
Don't write like you're delivering a TED talk. Write like you're texting your smartest friend at 2am with a random insight. The best content feels like a conversation, not a lecture. Don't be a podium guy.
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Ozair Akhtar
@ozair
The best Web3 projects do ONE thing differently: They understand their products as SYSTEMS, not collections of features. Grasp how the user experience flows - from discovery to adoption to advocacy. Everything else follows from this understanding.
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Ozair Akhtar pfp
Ozair Akhtar
@ozair
How to fix your dead crypto content: šŸŸ£ Use your product daily (I'll never stop saying this) šŸŸ£ Write like you speak to friends, not like a research paper šŸŸ£ Solve ONE specific problem per piece of content Your content is dead because it's ABOUT crypto, not FROM living it.
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