Consumer Crypto

The fundamental issue with consumer crypto today is lack of consumers. 

Consumers need interesting or entertaining content to stick around.

Sign ups are irrelevant if you can’t retain them.

Everything else is a marginal improvement at best.

IMO the two fundamental problems have been 1) lack of infra to build a consumer UX 2) lack of apps people want to use 

1 made building onchain a non starter for the builders who could solve 2

job isn’t finished but 1 is now solved *enough* such that 2 is the standout issue 

consumers will appear out of nowhere once 2 is solved. NFT mania and even things like Zed Run proved that word sufficiently gets out when we create things that are sufficiently interesting