the real reasons why apple hasn't said "ai" a single time during wwdc is the same why they don't use the word "metaverse"

it's branding — and apple lost the naming game

metaverse — meta
ai — openai

apple doesn't want to give coverage to the competition

cto @ bwl.gg (lunchbreak.com), 80M+ users (bdut.ch) 🙏 built @remindme, @mintit, @gpt, @healthbot, farcantasy.xyz

Building /stokefire a mobile strategy game onchain. Run and own poolfish.xyz a calculator for LP providers. Built Potion solo and sold for $300k.

Yes, if anything he proved why they’re better at branding. They didn’t even have to name their company so stupidly obvious around the market they create products in.