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"...you're online—somewhere, somehow. You see something and think of someone. Now, how do you get it to them?
Typically, the answer involves copy-pasting, cross-platform context-switching, and excessive cognitive friction. Even if you're sophisticated and use a dedicated app for saving and storing found things or use sharing functions integrated to your device's OS, the trafficking of thing X to person Y will be slow, sketchy and not something that fills you with joy.
In comparison to modern routing, it's like keying in a number to a rotary phone, waiting to be connected to an operator, requesting a specific person to speak to, tapping your foot impatiently while they come to the phone, and finally getting them in conversation to deliver a short message. A message which is similar to one you'll probably want to get to them in a couple days time and to one you shared with them last week, too."
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