Have you noticed recently where ads will not advertise what they are selling but they pretend like they are an influencer that found this cool thing and they are telling you about it? 

I don’t like being sold things I don’t want, but this is an interesting development

creating and destroying; built flying cars & autonomous vehicles, now building /faust, more here: /july, web: july.rocks

It’s celebrity advertising taken to the extreme (leveraging character association). Probably can be taken further