Product

i’ve become much more adamant about tracking analytics when building product. not having them or using them effectively is like flying blind. 

it should almost alway be part of your product design process to plan what variable(s) to optimize for, and it only needs to be one or a few metrics.

we include it in our PRDs to add instrumentation for basic monitoring of any new feature we ship. to your point of a few metrics only, another valuable learning has been to set a primary output & input metric (e.g. retention delta & no of users who even saw this feature )

Building community at @Intract. While experimenting with airdrops & how to do them right.

that's exactly what I was thinking re PRDs