good insight from @ben… feels very aligned with this nikita bier tweet

“So one of the things that I want to do with Passport was, how can I really leverage email forwarding to accomplish this, especially when I'm linking to paid articles? So one of the things we do there is every link to myself in a Stratechery email is tokenized and that token goes one link deep. So even if that email is forwarded to you, you can go read old stuff.

So you get that second article sensation. Now, if you're in that second article, when you click another link, now you're going to pay well. And then you're going to realize, oh, I have to pay to get this.”

good insight from @ben… feels very aligned with this nikita bier tweet

“So one of the things that I want to do with Passport was, how can I really leverage email forwarding to accomplish this, especially when I'm linking to paid articles? So one of the things we do there is every link to myself in a Stratechery email is tokenized and that token goes one link deep. So even if that email is forwarded to you, you can go read old stuff.

So you get that second article sensation. Now, if you're in that second article, when you click another link, now you're going to pay well. And then you're going to realize, oh, I have to pay to get this.”

https://x.com/nikitabier/status/1481118416001851394?s=46

founder of eventcaster (@event / events.xyz), hosting /latenightcrew, member of 🍊 dao

from this interview:

https://podcasts.apple.com/us/podcast/acquired/id1050462261?i=1000606224471