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mark mollé
@marmo.eth
“Product‑market fit” in crypto is an inanimate notion in an already intangible digital world. What all crypto projects need is a peer-to-peer conceptual brand: an abstract peer-to-peer promise that humans grasp intuitively, triggering the emotional desire to take action; plus a concrete expression of the action they can take to obtain the glorious bounty of that peer-to-peer promise. Features, utilities are important for the to improve the concrete expression, but they don’t frame the peer-to-peer promise (neither do traditional branding and marketing techniques, logos, colors, and even names, which tend to be stuck in the inanimate product positioning era). That’s my nudge to @farcaster @dwr.eth and the broader cryptosphere. And huge shoutout to @j4ck.eth and @stephancill who actually made and delivered upon the peer-to-peer promise that made me a daily active member of the farcaster family. Both of these torchbearers should be given infinite invites!
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Apurv
@apurvkaushal
Isn't this a fancy way of saying community first thinking?
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mark mollé
@marmo.eth
Apurv, always slicing to the core! Fair point..i can def drift into philosophical fancyness du temps en temps. But here’s my take on the distinction: Community is the all-important recipient of the peer-to-peer human, relatable conceptual promise, not the architect of it. In this age of intangible digital first brands, what matters first is the peer-to-peer promise—the relational thread between founder, founding team, founding community of early adopters (e.g., @j4ck.eth and @stephancill)…the promise being made to the community. The community doesn’t define the peer-to-peer promise; they affirm it and evangelize for it (or reject it and stay mum). But a peer-to-peer promise that’s always already being dynamically made. Watch the vid for more fancyness…and my pawfect pitch for Furcaster.
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Apurv
@apurvkaushal
Love this
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