Founders

Anastasia Soare is a Romanian-American businesswoman, and the CEO and founder of Anastasia Beverly Hills, known as the "Queen of Eyebrows". Anastasia's brand was launched about two decades ago and has gradually become one of the best makeup brands. Anastasia has now become a full-fledged empire. Anastasia's makeup products include a wide range of eye-catching and attractive eyeshadow palettes and have attracted the attention of many makeup artists due to the brand's support for animal rights. The brand also has the highest media value.