HIGHER

“make money, then friends”

meet friends
build community 
earn money

meet → build → earn

“meet, build, earn—only on farcaster”

farcaster positioning: one-stop shop

> find friends/team (discovery/feed)
> build community (channels)
> launch (frames → distro)
> tokenize (clanker, tipping)
> earn (rewards, alpha, bounties) 

from ideation to monetization—all in one place 

not the place to “make money” but rather the place where the best communities & teams are incubating, and thus the place to be if you want to get ahead of the crowd (and therefore make money)

also think it would be beneficial to have two different onboarding paths, and thus two different marketing angles: devs, else