july

Long term ROI > Short term ROI

Yeah - it’s so incredibly easy to say. It is so hard to prioritize and take a long term, there are so many pitfalls, so many distractions. It’s like Odysseus in The Odyssey, so many sirens, so many things along the way, temptations, resistance both external and internal to yourself

creating and destroying; built flying cars & autonomous vehicles, now building roc.camera, writings: july.rocks

the journey toward long-term ROI is full of challenges, just like Odysseus facing the sirens

staying disciplined and focused can be one of the hardest parts, especially when short term gains are so tempting

But in the end, the long-term rewards make it all worth it