Live event ticketing platform KYD Labs and famous New York City music venue Le Poisson Rouge (LPR) have signed a multi-year ticketing partnership to exclusively power all shows and tickets on the Layer 1 Aptos blockchain.

According to the press release, this is the first that “ticketing for a venue of this magnitude” in the USA is brought completely on-chain.

It represents “an unprecedented achievement for a newcomer in ticketing,” it added.

10x Returns on Tickets
The country (and the world) are seeing increasing dissatisfaction with traditional ticketing companies.

LPR plans to change this and transform the US music industry, the announcement said.

It will do so in collaboration with the Aptos blockchain and KYD Labs, which currently serves 500,000 fans.

Through the partnership, LPR will address the major issue of inefficient marketing spending caused by limited access to fan data.

Venues and artists need to be able to connect with fans at scale in order to market effectively.