Humankind Candles

Random doubts in my mind:
- I am afraid that I will plateau with learning how to make good candles. Like physically making them. I felt closer to perfection today than to making a shitty candle and it scares me because I need to find a new way or another thing to learn.
- I am pretty sure I won’t reach my revenue goal of $100k by EoY. Right now it’s been an avg of $2.5k MoM. I haven’t done any other channels other than considering paid ads, TikTok, or retail. I haven’t started because 1. I’m scared and 2. I’m exhausted. 
- I’m afraid I’m spending too much on inventory. I feel like I’m iterating so quickly that a lot of the inventory gets wasted during experimentation. 

Tangibly I know the ways out. I know I probably have 6 months to improve on my physical candle making. I have to force myself to not be scared and just do all the distribution streams. Then I have to create an inventory chart to track expenses better.

🕯️They/them. Scaled cos from 0-$300k in arr, 7-35 employees, 0-100k users. Now I make beautiful, functional, and ethically made candles at humankind.place

I admire you’re able to write out your fears like this.

When I feel this way my wife tells me, “Your value is in being,” which for some reason helps me.

I’m pumped you’re chasing your dream and I’d admire you even if you weren’t.  Believe!

Startup artist seeking inspiration.  Champion of /bcard

Thanks links. All I gotta do is be ✌️