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martin ↑
@martin
I'm still trying to think through what premium product category Higher should enter. Every product could be a Higher product, but I'd like us to focus on something that has great community-brand-product fit at first.
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Les Greys
@les
may want to look at origin story of Christian Dior, or Virgil Abloh, I’d even say as early as what Pharrell is doing rn with LVMH, or LVMH with Pharrell. If you have specific q, I’d be happy to write async to them.
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