Les Greys
@les
everyone wants products, few want vision. everyone receives products, they ask for better vision.
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Kenny MacKenzie
@shore
I don't buy it. People don't want products or vision, people want to be a certain way or do certain things.
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Les Greys
@les
mmh. isn't that a product? way X things = f(x)
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Kenny MacKenzie
@shore
People's wants are a separate concept from the things that can satisfy their wants.
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Les Greys
@les
Can you help me understand how that differs from a product (math or idealistic)? Trying to see if I’m missing something.
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Kenny MacKenzie
@shore
The products that enable the progress are secondary. Soon as the person stops wanting the progress the product is no longer valued. The product is a means, the progress is what matters. It's what people actually want.
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Kenny MacKenzie
@shore
A carpenter doesn't want a quarter inch drill bit, they want a quarter inch hole. The benefits/impact/outcomes are what people want. The way they want to be, the goals they want to accomplish, jobs to be done, tasks to complete. It's the progress and avoidance of friction (things they don't want to do).
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