jesse.base.eth 🔵 pfp
jesse.base.eth 🔵
@jessepollak
inspired by @dwr.eth, the @base team now spends all our time thinking about how we grow: - quality monthly transacting addresses (qMTA) - quality monthly transacting builders (qMTB) there's so much noise (and misdirection) in onchain metrics and it's been very helpful to focus in on the signal.
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Kyle McCollom pfp
Kyle McCollom
@kyle
Similarly focused on MTAs! We don’t narrow it down to qMTAs because we assume all the transactions we recommend are quality (vs a network where you need to filter). We found that WTA and DTA were too narrow - Snapchat regrets going with DAU over MAU, and transacting triggers happen a lot less than active triggers.
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Kyle McCollom pfp
Kyle McCollom
@kyle
Specifically, we focus on MTAs (trailing 30 days). So we can still see our progress daily.
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jesse.base.eth 🔵 pfp
jesse.base.eth 🔵
@jessepollak
re: daylight transactions - makes a ton of sense. my intuition is that monthly is the right window, but def still calibrating. that's an interesting data point from snapchat. anywhere i can learn more?
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