Hmm. I think if Bluesky drafting off DNS for verification as a weakness and blockchain based verification + global namespace as a  strength but looks like in general using a blockchain even for an obviously clean and appropriate use requires 10x benefit to convince most people. 2x will not do.

Delver at contraptions.venkateshrao.com, running summerofprotocols.com, host of /gloom ☀️

On-chain naming service isn’t about solving verification problem, it is more about usability (shorter and flat namespace). DNS assists verification only because people uses it for other purposes. Btw, DNS is relatively decentralized as well.

The social internet is made of cats | Director @ Internet Society Hong Kong | Ex-Apple Sr. Engineer | 🇭🇰🇹🇼 | kcchu_.twitter

Decentralization is always a matter of scale. Even if it is on-chain it isn’t necessarily more decentralized than DNS. Say, I would argue that DNS has a more decentralized governance than ENS.