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carlos juar.eth
@juar.eth
Brands right now are stewarded by their company, but created by their community. I wonder how that will change with web3 and experiments like @nouns
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Benjamin ⌐◨-◨
@latsko.eth
Nothing is really changing - the heritage brands we know today, were shaped by their community which forged longevity. It’s only the “performance marketing age” brands that were shaped artificially/synthetically. What we’re observing with /nouns is a revival of raw authentic community first brand building.
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sio
@sio.eth
Community-governed branding has been one of the topics on my mind for weeks, which is a lot related to headless branding.
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