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Gregarious
@gregarious
NfX has an "Upgraded GTM Playbook". Should sound familiar to everyone here: "Today’s GTM is about combining inherent virality in your product with a truly authentic go-to-market strategy centered around community building." 1. Build in Public 2. Community-Centric Growth 3. Self-Service Viral Products 4. Prosumer-Targeted Products 5. Open-Source Foundation 6. Influencer Marketing Much of what's cited here concerns how AI is transforming business models and approaches to markets. Read more: https://www.nfx.com/post/upgraded-gtm-playbook cc @jonathancolton
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JC
@jonathancolton
This is very interesting, thanks for sharing.
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