jihad

“We help founders tell their stories” is the wrong framing. 

It’s not about the founder. Most founders aren’t that interesting, and most users don’t care. 

“Founder storytelling” services are a grift that play to the founder’s ego.

shaping the ideas that shape us /native /believein 🇵🇸

interesting take. having worked with founders and VCs...maybe this practice is mostly about giving investors an emotional reason to believe, beyond the numbers?

Life Maxi worlding /farcasterland writing about it https://t.ly/mdK99 onboarding people onto it https://t.ly/Egj2l

the emotion is in the mission and the core idea, not the founder's identity and interests imo

yes, sure, yet the founder's bio is inextricably linked with the mission, no?

I often work with 'source' which is about the mission and the missionary:

i think this articulates it well: https://warpcast.com/jihad/0x86a10051

yes, sure, yet the founder's bio is inextricably linked with the mission, no?

I often work with 'source' which is about the mission and the missionary:

https://workwithsource.com/what-is-source/