Base

we deserve a better system.

easier, simpler, faster. for everyone.

eat your whole pizza, onchain.

they are trying. 

what I've discovered is it's not lack of intent - it's that the way "ads" are made and produced makes it prohibitive. the entire system that produces these things has entrenched contracts/agreements/IP that make it impossible. 

we are working to change all this, but takes time and effort

@base builder #001; onchain cities w/ OAK & city3

so anyways, I agree 100% with you and so does the whole Coinbase production team. 

just in the middle of a long process translating that intent into reality 💛

for any ad unit like this, it requires renegotiating from first principles contracts with:

- writers 
- producers
- musicians
- actors
- editors
- etc etc etc 

and requires all of them getting onchain sufficiently to do it. 

they are doing it, but it's many layers of complex changes of very legacy systems.

well done! production on-chain will happen eventually just like building in public became a thing