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JD
@darkstar
consumer crypto should be gauged less on value captured and more on value created. the former provides short term wins, capturing high velocity moments through behaviors which already exist. the latter creates or expands markets, catalyzing new behaviors which can have significant longer and more durable markets.
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jacob
@jacob
how do you measure value captured and value created?
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JD
@darkstar
writing a more thorough breakdown but quickly-- Capture: existing TAM, crypto market dependent, defined metrics, bottom of funnel Created: expands TAM, multi-market dependent, defining metrics, top of funnel if done correctly, created should feed capture and expand it as well.
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