gm, if anyone actually wants their token to appreciate, pls feel free to hit me up 

and if this is not you, pls also let me know so I can dump your token with haste & completely write you off as an operator

while this place has a fantastic dev community, it deeply lacks in all things IR/PR & marketing, which is quite frankly killing us 

if we are serious about creating an ecosystem, this needs to change now—as if it’s not “if you build it, they will come,” then it’s most certainly “if they can earn, they will come” 

after all, this is crypto, so if we keep fucking up our tokens, we WILL destroy any chance we have at attracting new users

i mean look at our charts… the rest of crypto mocks base coins for being zombie runners & we’re just a small subset of that

at first glance, our tokens look dead… small holderbases that pump exclusively on 5 whales across 10 wallets who then immediately rotate, causing the chart to fizzle out until it chops down… rinse & repeat

yappin in /midwits & creating idle rpg /animarising

you can have two different products & if they really need to have their own tokens, it’s not the end of the world, SO LONG as the tokens work together in the same flywheel

realistically that typically means burning one token over time, or instituting a lockup, such that all value within the system can flow to a single point 

imagine investing in a company & then the CEO issues new stock for a new product for that very company… that’s not how the world works

you’ve fragmented your holder base, ruined your capital position & left everyone confused 

further, walking back on something you, as the founder has already stated, especially as it relates to a new token, is amongst the worst things you can do & is the quickest way to erode trust within your OG community 

this brings me to my next point:

2) leaning into the trenches 

if you want to paint your chart red & ensure that no new outside investor considers your token, lean into the fc trenches

even worse than the whales, the fc trenches will back you with enthusiasm & then rotate on you after a few bps gain, sub-5m, when the next new cloned shitcoin launches 

this is a doubled-edged sword, as this is your meme team & as a founder, it’s you’re responsibility to find those who are genuinely interested in the project… award those folks handsomely, and then tell every single other person in your DMs to kindly fuck off 

the reality is that no body cares about anything other than making money, so if you find someone who feels different… hold on to them for dear life 

you don’t need a meme army, you need ride or dies

this brings us to our next point

3) learn to love your largest holders 

if you, as a founder, do not have a generally understanding of who your largest holders are & what they’re expecting, go pick up the phone & call them right now 

these are your “KOLs”; your bosses; your influencers; your board 

if you’re not treating your token like stock, i don’t want it

this is HUGE & i cannot overstate this enough

if you’re OK with your token crashing because “it’s a long term play”, investors will not only fade you, but won’t forget 

if you release news & the market sells off & your response is “the market is wrong,” then i don’t want it 

i don’t care what your token does, your job is to drive value & appreciation to your token, point blank 

if there is disagreement & the token is selling off… pick up the phone & figure out where the disconnect is & how you can solve it 

at the end of the day, if you can’t attract quality long term investors, your token will never go anywhere 

this brings us to our next point 

4) OPTICS

this is base… the institutional chain… the $75 billion publicly listed chain…

we all believe & appreciate the crypto ethos, otherwise we would not be here, but let’s cut the shit 

YOU are the CEO… the HEAD of the ORGANIZATION…

if it’s not this; it’s not investable

we all love the DAO vision, everyone except investors 

it’s a beautiful idea, don’t get me wrong, but i don’t want a hodgepodge of governance friction, responsibility pitfalls & nuance  

i want to know who is in charge, who is listening to them & what their vision is 

i want to know that the CEO is actively buying their token in the open market on dips 

i want to know that their token is 95% of their public wallet & that they’re not trading 60 shitcoins per day

i want to see “CEO & FOUNDER” proudly in their bios, including tickers 

i want to know that their values are aligned with mine & their focus is on token growth

i want concise tokenomics & documentation outlining who is in charge of what & how they’ve executed against previous milestones 

i want regular scheduled news cadence with blogs, newsletters, podcasts, etc. directly from the CEOs mouth 

IF YOU DO NOT CONTROL YOUR NARRATIVE, THE MARKET WILL CRAFT ONE FOR YOU & YOU WILL LOSE IT

calm nerves, reduce speculation, be a leader

these are just a few things that have stood out to me over the last few months 

they are not directed towards anyone in particular & in fact, are applicable to at least a half dozen projects here off the top of my head 

i really just want what’s best for the ecosystem & having spent 6 years advising fortune 500 ceos on investor-facing comms & strategic initiatives, i felt that i was uniquely qualified to post 

dms open

i obviously understand the intention behind giving adjacent communities an allocation in token launches, but generally think that supply is much better in the hands of your core believers or earmarked for future emissions for valuable network participation

https://warpcast.com/joshcrnls/0xb5825f0f

Bought more $higher. At these prices... insane.

no serious investor with size is interested in this even if they are interested in the project itself, as it’s just going to become a slowburn after a fabricated initial pump 

this is the story for all of our coins… no users, becomes pvp, etc., etc.

now while we can’t fight this directly (all ecosystems have their whales, paperhands are weak, markets are zero-sum, etc.), we can do a much better job at ATTRACTING LONGTERM INVESTORS

and this starts with better comms, better IR/PR, better tokenomics, better marketing, and better optics… 

so, first, here are a few things that are commonplace around here that are immediate red flags for any serious investor 

1) two tokens. any founder who launches a second token is fucked. you’ve destroyed your holder base. you’ve destroyed your attention game. you’ve confused everyone. 

it’s never acceptable to dilute your holders & that’s exactly what you just did

great read, 3000 $degen 

if you had to pick one, is there any particular project on fc that stands out and does (mostly) everything right?

Here for the token appreciation you speak of

What’s the dialogue we are having?

Send payments on Farcaster paycaster.co.         Tag me (@paybot 100 degen) to pay a user

clanktardio

You are looking for /clanktardio and Clanktardio is looking for you 

We are ready to power up 😈

Well said. FC did a good job of steering away from ponzi bonding curves in April/May 2024 in the big hype and new experiments. A big account would buy into degen chain nft/coin and then cast about it and price went up exponentially along the curve and then dump within days or hours.
But there’s still a lot of important points you lay out to make this an attractive market