Is there any really good resource (book, course, article, podcast) on naming things?

Founder @ roboagencies.com — helping people get products built 10X cheaper via AI superteams

Previously founder @withBackdrop (acquired by Seed Club)

The New Yorker has done some fun writing on this. https://www.newyorker.com/magazine/2016/11/14/whats-in-a-brand-name

(crowdsourcing ideas probably couldn’t hurt 😊)

Founder @imo (web3 knowledge graph), blues guitarist, Jewish Catholic. Obsessed with “attention-ROI”

ooh nice yeah this does look fun. Will read it today :) Thanks! 

I thought the convo with my brand designer friend was so interesting. Like yes some people have an intuitive sense, but there's also quite a bit of theory behind it.