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Too Much Information: Why more choices can make us less satisfied —

In theory, having more options seems great, but in reality, it can overwhelm us. 

With the internet giving us access to endless data and choices, you'd think it makes decision-making easier. But the opposite is often true — too many options can lead to overload and decision paralysis.

Experiments show that the more options we have, the less satisfied we are with our final choice. Too many options can lead to decision anxiety and even regret, leaving us less happy with our decisions.

Companies know this: Many, like supermarkets, have reduced the number of available options to simplify choices for customers and improve efficiency.

More isn’t always better — sometimes, fewer choices can actually lead to better decisions and greater satisfaction. How do you feel when faced with too many options? Let’s discuss!