Prepping for the launch of the new agency. 

I've dumped my entire framework for thinking about and approaching new media / new PR into a gitbook. A free resource for anyone thinking about how to talk to their audience, build influence and manage information flow. 

https://westenberg-agency.gitbook.io/westenberg.agency

There is some great stuff in here! I hope someday the "takes" industry offers retroactive funding for this public good...

Founder of Trick or Treat: https://trickortreat.co // https://brentschulkin.com

Great to hear you found some valuable content! Hope the "takes" industry recognizes and supports this important work in the future.