There is a lot of discussion on Farcaster of getting more people to use Farcaster. I think it’s obvious that you should just invite people to use it. This is how I started using it.

You need to target people who actually respect the platform and would take an interest in the community. They should come from all different backgrounds, but also shouldn’t have giant egos. They should be down to earth people who just like to post, share information, and interact.

There already seems to be lots of tech people and VCs so there’s not an obvious point in further saturating the platform with this type of individual. There is a big world out there with all diverse types of people looking for a home. I believe its possible to build a community wherever the infrastructure works.

The single most useful thing anyone can do to help Farcaster is invite 1 person and be their Farcaster sherpa for the first month.

1. Onboard them

2. Start a direct cast with them (make sure they keep notifications on)

3. Start sending them interesting people and casts

4. Answer their questions

5. Encourage them to cast in channels they might have top 10% (or 1% knowledge on)

That was effective when social media first emerged. The benefits for the Sherpa and the invited person were immediate. 
The challenge for Farcaster is to convince people to change their habits without changing the value proposition. 
Something extra is needed. Ownership of the network? A financial incentive? Incredible features?