Dan on another social platform is also facing same challenges in retaining people.

Threads is sneakily getting people that never used Twitter but use Instagram get into microblogging.

Everyone else is just competing against Twitter.
Bluesky has the advantage that it's seen the anti-Twitter so Elon haters go there.

The open web is dead, long live the open web. ⌐◨-◨

Building /warpcast and /farcaster

— gabrielayuso.com

a lot of people i know that knows twitter but don't use them, are using Threads actively